“A Collaboration between UNIQLO and 372 Dekalb Ave 6J ”







“UNIQLO is stealing pics from Tinder”





“2098 Winter Catalog of Uniqlo”





“The Deconstruction of Uniqlo”


When?

2018.09


What?

A serie of poster/ a video/ interactive project


Why?

In the case of Uniqlo Catalog, there are three types of categorization in the environment: picture, text and number. Through replacing and exaggeration, this project aims to question the common and traditional categorization from the human-benefit-oriented perspective.